Typical starting timeline
Timing is confirmed after scope, access, production needs and approvals are understood.
Service 01
Paid Ads & Performance
Reach people who are actively looking, ready to compare or ready to buy. We plan, build and improve campaigns without hiding behind vanity metrics.
Who it is for
Best for.
A good fit for businesses with a clear offer, capacity to respond to enquiries and a need to learn which audiences and messages create meaningful action.
Common starting points
- Launching an offer or entering a new customer segment
- Improving an existing account that is spending without clear learning
- Connecting paid media with a stronger landing page or lead journey
What this can include
What the work can include.
- Channel and audience strategy
- Campaign setup and creative testing
- Budget stewardship and reporting
- Landing-page and conversion recommendations
How we work
A clear path to delivery.
The scope changes with the brief. The working sequence stays simple.
- 01
Diagnose
We review the offer, audience, existing data, tracking and lead handoff before recommending channels or spend.
- 02
Build
We agree the campaign structure, messages, creative tests, measurement plan and responsibilities, then prepare the launch.
- 03
Learn and improve
We monitor useful signals, share what the evidence supports and adjust creative, targeting or the conversion path.
Planning guidanceTiming, format and scope+
Engagement format
This can be a defined audit and setup project or an initial build followed by ongoing campaign management. Media spend is agreed separately and paid to the advertising platforms.
We confirm scope, responsibilities, fees and timing in writing before work begins.
Decision questions
Questions before you commit.
If your question is not covered, include it in the brief below.
Can you guarantee a number of leads or sales?
No responsible partner can guarantee a commercial result before testing the offer, audience and customer journey. We agree what success means, make the measurement visible and report what the evidence actually shows.
Is advertising spend included in your fee?
Usually not. Platform spend and Duma Brands' professional fees are shown separately in the proposal so you can see how the budget is being used.
Do we need a new landing page before we advertise?
Not always. We review the current path first. If it creates avoidable friction, we will explain what should change before or alongside the campaign.